Thursday, March 7, 2019
Management: Hamburger and Traditional Dishes Essay
Questions 1. What opportunities and threats did McDonalds face? How did it superintend them? What alternatives could it stomach elect? Ans Opportunities This wonderful phrase echoes around the world 50 zillion times a day, in 30,000 locations, in multitude of languages, in much than 120 countries around the globe.And this simple thought sums up the understanding McDonalds has capture the best known and most popular quick attend to restaurant around the world, quite a tribute to Ray Kroc, who founded this political party nearly 50 years ago with the simple vision convey by his phrase Take good c be of those who work for you, and you get give away float to greatness on their achievements Threats The threats to McDonalds domestically are the lose of growth opportunities. The market is well saturated, and it would difficult to achieve double-digit growth.Other concerns are a newfound emphasis on healthier eating. But I feel the key threat to McDonalds continued success. Beca use McDonalds are everywhere, the dining experience is never special. And as Baby Boomers age and become more than affluent, it is likely that they will leave behind their extravagant-food ways, if only to note up to moderately priced restaurants like Olive Garden, KFC and Pizzeria Uno. These chains have the added advantage of serving higher-margin alcoholic drinks.McDonalds, meanwhile, has to continually battle Burger King and Wendys, which leads to an corroding of margins for everyone. Even alliances with toy manufacturers, while popular with consumers, do little for the fucking line because the cost to run these promotions can be quite expensive. How to handle them McDonalds faces some difficult challenges, the best solutions for them are * Key to its prox success will be maintaining its core strengths. * Unwavering focus on quality and consistency.* McDonalds management organized a winning send off and in addition implement the plan. * McDonalds should provide tralatit ious dishes. * The company could also rescue into expanding more aggressively abroad where the prospects for significant growth are greater. * McDonalds should pass around free sample in opposite offices and colleges. Alternatives * McDonalds is actively move to reduce their negative impact on the environment by repair their company policies. * They have the ability to add healthier lines of food.* McDonalds should provide incentive to his employees for better performance. * McDonalds should decrease its prices in that country where per capita is very low. * McDonalds provide traditional dishes to their customers. 3. What is McDonalds basic philosophy? How does it enforce this philosophy and adapt to different environments? Ans McDonalds main philosophy is to be the major doer in the food services around the world. It achieves this philosophy by its highly professional management which keeps an eye on everything.Their planning and strategies are more customer driven then(pren ominal) advertisement and moreover their food is what gives them progress over others. The management provides food according to the demand of its customer and its environment. For example for Muslim countries their menu is according to their religious laws, for Japan where burgers are a snack, McDonalds provide them accordingly. 4. Should McDonalds expand its menu? If you say no, then why not? If you say yes, what kinds of products should it add? Ans Yes, According to my view, McDonalds satisfies the whole concept of fast food.It provides a vast range of edibles head start from different sort of burgers, snacks, different coffees, milkshakes, ice creams, pastas and even pizzas but it also provide some type of traditional dishes so that the people which do not likes these things will enjoy the traditional ones. 5. Why is McDonalds successful in many countries around the world? Ans In the present day we all lead a very hectic life-style cramping our lives with endless things to do and accomplish. Gone are the days when meals were cooked and served in households deuce-ace times a day, instead, the youth live on pre-cooked micro waved meals and fast food.We want food and we want it fast. This was essence for the rise of McDonalds. Another reason is that McDonalds management contributed for this huge success. It perform all five managerial skills very well and efficiently. They started from scratch but they are now a great player in food services. Their food, management , advertisement, pucks, highly fit out franchises(having sofas, chairs, Wi-Fi connections, etc) all make them best in the market and they stand out by giving edge now to its competitors in every respect.